About GOFA

Building a more proactive future for health.

GOFA builds AI-powered preventive health products for insurers, healthcare organisations and care providers, helping people act earlier and partners measure what works.

GOFA preventive health platform showing earlier action, guidance and progress outcomes

Why We Started

From movement engagement to preventive health intelligence.

GOFA began by making movement and exercise more interactive.

Partner work revealed a larger need: earlier risk signals, clearer next actions and measurable outcomes.

Our Mission

Make preventive health accessible, actionable and measurable.

See earlier

Identify risk before it escalates.

Act sooner

Guide people to the right support.

Measure progress

Track whether prevention works.

Our Principles

Technology should work in real life.

Simple to access

Use existing devices.

Easy to deploy

Fit current workflows.

Designed for action

Make insight usable.

Built around outcomes

Measure progress, not only activity.

Leadership and Advisors

Built by operators, engineers and health experts.

Core Team

Wayne Chung

Founder and CEO

Strategy, partnerships and market expansion.

Isaac Chan

Co-founder and CTO

AI, platform architecture and engineering.

Andy Chang

Co-founder and CFO

Finance, operations and planning.

Clinical and Academic Advisors

Dr. Sam W. S. Wong, PT, DPT

Functional assessment and rehabilitation

Physical Fitness Association of Hong Kong, China

Dr. Martin Chi-sang Wong

Preventive health and programme outcomes

Family Medicine and Public Health

Trust and Evidence

Built for partners who need proof, privacy and deployment fit.

Accessible

Phone, tablet or computer

Actionable

Assess, guide, track

Measurable

Progress and reassessment data

Modular

Products, APIs and workflows

Ecosystem and collaboration

Bupa logo
SilverCare by GOFA logo
Google logo
Hong Kong Physical Fitness Association logo
HKSTP logo

Protected Technology

Patent and patent-pending foundations for AI motion intelligence.

Professional Collaboration

Built with healthcare, academic, clinical and industry input.

Privacy-Conscious Deployment

Secure data handling, controlled access and partner-ready workflows.

Hong Kong Innovation

Headquartered at Hong Kong Science Park with AI developed from Hong Kong.

Recognition and Milestones

Patent portfolio

AI motion tracking and interactive exercise foundations.

Google x HKSTP

Rocketing AI Cohort 1.

Hong Kong Science Park

Headquartered at Science Park.

Industry collaboration

Healthcare, academic and clinical input.

Partner deployment

Insurance, healthcare and community-care use cases.

Building with partners who want prevention to be measurable.

GOFA works with organisations ready to make prevention more practical and measurable.